Applied Business Studies

The Department of Applied Business Studies, created in Fall 2020, offers undergraduate degree programs in Fashion Industry Studies, Hospitality Innovation and Leadership, and Property Management. Our student-centered programs focus on skills needed for success in today's industries. Students experience applied, practical, and immersive activities with industry professionals while engaging in high levels of community involvement. 

For One Ball State Day 2025, we are featuring a few of our students to share what makes our programs unique, impactful, and promising for their future endeavors and how you can help make that happen!

Your donation to the Fashion Industry Studies Program will support student travel expenses. Our program is proud to offer an immersive experience from start to finish! With that comes field trip experiences that can be costly to students. Donor funds will support those costs, making them more attainable for all our students. 

"I love this major because it's a close-knit community of creative and business-savvy students working towards a place in the fashion industry. I chose Ball State because I loved the beautiful campus and small class sizes. In the future, I plan to work in visual merchandising or trend forecasting."

 – Clare Sexton, Fashion Merchandising Major


Your donation to the Hospitality Innovation and Leadership Program will support travel expenses. Whether it is study abroad, field trips, shadowing experiences, or conferences, these funds will expand the program's ability to take our students to various opportunities outside of the classroom to enrich their experience.

"I am happy I chose the hospitality program and look forward to graduating in the next two years! I want to work at a resort because I enjoy doing a little bit of everything. At Ball State, I've had the opportunity to learn about all the different aspects of the hospitality industry hands-on." 

– Mary Mantle, Hospitality Innovation and Leadership Major


Your donation to the Property Management Program will support the costs of our students' professional credentials, materials, and exams. Program graduates can leave with a bachelor's degree and professional credentials significant to industry success.

"This Program fully prepares you to become a successful professional. The opportunities Ball State provides to network with experts in the industry are endless. This program has allowed me to challenge myself to achieve greatness."

– Lauren Reed, Property Management Major 


If you want to support these programs, their students, and the empowering experiences they offer, you can donate to the Applied Business Studies Fund. These funds will assist all the programs in various day-to-day and project needs.

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Questions? See our FAQ.

Or you can contact us at oneballstateday@bsu.edu.