Though in 1922, the student newspaper was called The Easterner. Times of course have changed. The “Normal School” is now Ball State University.
And The Easterner has evolved into a robust student media program that encompasses not just a newspaper, but two magazines, a television station, weather team, podcasts and a public relations and marketing and advertising agency.
These groups are recognized individually and collectively as being among the best in the country, consistently winning some of the nation’s top awards. And our students, once graduated, are sought-after employees around the state and across the nation.
The Unified Media team provides educational opportunities for students that cannot be taught in the classroom. The students involved gain professional, real-world experience; connect with like-minded students; network with professionals, and engage in meaningful professional development through travel and other unique opportunities.
While Unified Media groups are largely funded through advertising and creative service sales efforts from their Unified Media partner, McKinley Avenue, any gifts from alumni and friends help fund those extras that are an important part of a student’s education.
All revenue goes directly back into the operating budget for media students. Thank you for your kind support to Fund #4907.
Since March 1922, Ball State Daily News staffers have found and told the stories that matter to students, staff and faculty and the greater Muncie community.
Students break campus news and dig into issues relevant to the Ball State and Muncie communities, like the first-of-its-kind Partnership Project, an effort by the Ball State Daily News team to tell the stories of Muncie Community Schools’ parents, students and teachers, and that team’s work with the university toward a shared future. The project was featured in the August 2022 edition of Washington Monthly's College Guide issue.
Our students go wherever the news is happening, and because of past donations, have had opportunities that even many professionals don't experience. This fall, when Ball State football traveled to Knoxville to take on the University of Tennessee, a Daily News crew was there. They had a chance to cover the game, then share some reflections about the experience.
But coverage isn't limited to sports. The students go cover the news wherever it is happening. From a conversation with former first lady Michelle Obama, to visits to the Hoosier state from Vice President Mike Pence and President Donald Trump, the Daily News team tries to be where the stories are, getting a full immersive learning experience that helps these student journalists gain valuable on-the-job training.
These students are recognized individually and collectively as being among the best in the country, consistently winning some of the nation’s top awards. And our students, once graduated, are sought-after employees around the state and across the nation.
With your support we can continue to provide these valuable immersive experiences for students to travel to the places where the news is happening.
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