One Ball State Day is becoming a tradition which inspires and unites the University community. During this time of national and world-wide crisis, that has never been truer. The Miller College of Business is incredibly proud of the passion and resilience of our Ball State students. Should you feel compelled to support the next generation of Cardinal alumni, please consider a gift to the Jack Beyerl Student Emergency Aid fund on One Ball State Day. Funds to specifically support Miller students are listed for your consideration as well. From the bottom of our hearts, and on behalf of every student, thank you.
Ball State's Center for Advancement of Digital Marketing & Analytics (CADMA) is our social media learning lab that provides students with a state-of-the-art classroom environment along with marketing automation and social listening software to support a number of programs providing students with hands-on digital marketing experience.
Each year, CADMA hosts a regional Digital Marketing Summit bringing practitioners and academicians together, a summer Social Media Academy bringing high school students on campus to study digital marketing, and an intercollegiate social media case competition bringing teams of students from top universities to BSU to compete head-on in designing digital marketing strategies. In addition, CADMA’s Moov Media is a student-run digital marketing agency that develops social media programs for actual outside clients.
Given CADMA’s wide range of student learning, business, and community-engagement programs, we need your help!
Your support of CADMA enables us to provide the next generation of marketing leaders and businesses executives with an industry-driven curriculum and hands-on experiences that set them apart. Your help to sustain our flagship events, including the Social Media Competition and Digital Marketing Summit, will help draw top students to our program and provide recognition to the Center and Miller College of Business.
We hope you will visit us to see your generosity in action. Until then, know our grateful students and faculty are putting your support to good use—advancing Indiana businesses through immersive learning that provides valuable services to clients in need of social media strategy and management.